Looking back on the summer, the auto industry and car buyers have a lot to be happy about from soaring sales numbers to loosening credit restrictions on auto loans. As the summer came to an end, however, one of the surprises of the summer was an unexpected love for crossover models.
According to Automotive News, the Honda CR-V had its best month ever in August, and the Toyota RAV4 saw a 50 percent sales increase the same month. Looking at the industry as a whole, small-crossover sales went up 36 percent accounting for 1 in 4 vehicles sold, and they gave the industry as a whole an enormous boost. Back in 2007, there were 2.4 million crossovers sold in the United States, and in 2013 up until August, 2.6 million crossovers have already been sold.
In recent years, the crossover has been targeting the same market as the minivan and winning out because, as Honda’s Chris Martin puts it, it is a “Goldilocks vehicle.” Not too big, not too small, and just right for today’s families. Pricing is also reasonable with the 2013 Honda CR-V 2WD LX starting at $22,945 and the 2013 Toyota RAV4 starting at $23,300.
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If you’re looking for a new family car in 2013, you might be surprised at the sheer variety that automakers are offering.