The Ram 1500 made headlines across the country this week when they announced that later this year, it will be getting a diesel option.
When it hits the market, the Ram 1500 will become the first modern half-ton pick-up in the United States to offer diesel. This is a major development considering that diesel trucks typically have a higher resale value than gasoline engine trucks, and they have more pulling power and a better fuel economy. With the diesel option, the Ram 1500 will have 240 horsepower and 420 pounds-feet of torque, making it more appealing to buyers who plan to use the truck in their business.
Automotive industry insiders are predicting that the diesel option could bring in tens of thousands in additional sales every year, and the CEO of Chrysler’s Ram brand Fred Diaz said in a phone interview that this is a change that Ram drivers have been “craving.”
Readers, we want to hear from you! Are you more or less likely to buy a Ram 1500 now that it has a diesel option? Leave a comment below, and let us know what you think!
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