Hundreds of thousands of vehicles were destroyed in Super Storm Sandy back in October including a substantial amount of new inventory. A question that people are starting to ask is what automakers will do with all these cars, seeing as they are unfit to sell, and Chevrolet is stepping up to make the best out of a bad situation.
Chevrolet announced this week that they will be donating 300 vehicles to Guardian Centers in Perry, Ga. The cars will be used to train first responders in a modern cityscape simulator. Chris Perry, the U.S. Vice President of Chevrolet Marketing, explained that many ports and dealer lots in the northeast were flooded, and if Chevrolet hadn’t donated the vehicles, they would have been destroyed. “We could not sell them, so instead of crushing them, Chevrolet is using these vehicles to help train those who respond to just such disasters.”
Guardian Centers’ founder and CEO Geoff Burkart has called these vehicles “essential” to the simulation experience. In a joint press release, Burkart thanked Chevrolet for their contribution, stating, “Chevrolet has given the millions of first responders throughout North America the ability to exercise in metropolitan scenarios that will look and feel just like their home cities…You can’t expect first response professionals to conduct realistic training in a sterile environment. Every metropolitan area in the world must deal with vehicle traffic and first responders should be provided a training environment that helps condition them for what they will face on the job.”
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