Every day, disgruntled consumers take to the internet to complain about everything under the sun. From the recent hilarious Bic Pens for Women debacle to the heartbreaking story of Katie Fisher and Progressive car insurance, American consumers have no trouble expressing their uncensored feelings online. What they might not know, though, is that when it comes to car forums and review sites, the big dogs of the American auto industry are paying attention.
First reported by the Detroit News, car companies are starting to use internet outreach to contact upset customers and resolve their problems. Chrysler’s online customer service unit has contacted almost a half-million customers in the past year alone. They’ve also engaged in online forums and auto news and review websites, posting over 3,000 messages. GM has similarly started their own customer service unit that concentrates on their online outreach across over 100 online forums. So far, the new online outreach has been very successful for both companies. Pietro Gorlier, president of Mopar brand service, parts, and customer care at Fiat-Chrysler, had a lot of praise for the online community because, as he put it, “[T]hat is where the enthusiast communities meet.”
At Approved Loan Store, we have striven from the very beginning to provide many outlets for our customers to connect with us online and provide feedback. It is one of the reasons why we have been so successful. We have listened to what people want in their car buying experience and made it easier from filling out the application to getting the keys to a new or used car. Anyone can go to our website and see the hundreds of customer testimonials, and we want car buyers to like Approved Loan Store on Facebook, follow Approved Loan Store on Twitter, or subscribe to Approved Loan Store on YouTube to get the latest auto news. The big dogs like Chrysler and GM might be just now getting on-board with social media, but at Approved Loan Store, we created a better car buying experience from the beginning by listening to you!
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There is a phase that a lot of young kids go through where they threaten to run away from home. They pack up their backpacks with a couple of peanut butter and jelly sandwiches, a beloved stuffed animal, and their Nintendo DS, but usually that is as far as it goes. A 7-year-old in Cedar Rapids, Iowa, however, decided to take it a huge step forward and
From the time I entered grade school, one of the biggest messages that was drilled into my head was to never, ever drink and drive. Years before I could even get my license, I knew that drinking and driving was a terrible idea because I could be arrested or worse cause a fatal accident. Even so, there were
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These days, every car manufacturer is looking for a celebrity to promote their latest, hottest models. Justin Bieber has his chrome Fisker Karma, Charlie Sheen drove a FIAT 500 Abarth through his house in FIAT’s “House Arrest” commercial, and Jerry Seinfeld tried to get his hands on an Acura NSX in last year’s Super Bowl commercial.
Once upon a time, car shopping looked very different than it does now. Car buyers would read magazines and consumer reports, go into several dealerships, and test drive different models until they found “the one.” The internet has changed the car buying process with online reviews for dealerships and models as well as online auto loan services like Approved Loan Store. Aside from test drives and signing the deal, consumers can pretty much go through their entire car shopping experience before they even set foot in the dealership.
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Maintaining a good credit score is a tough task that takes time, attention, and diligence on the part of the consumer. Most Americans don’t even know their credit score, much less what it means or how it is calculated. Consumer groups and government agencies like the Consumer Financial Protection Bureau are trying to demystify credit reports and credit scores for the general public, but unfortunately, the credit reporting industry is, perhaps intentionally, making credit scores more confusing.
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At Approved Loan Store, we feel like there has been so much bad news in the world lately. Everyone seems on edge and all too ready for a fight, and good news rarely makes it into the headlines. This is why we thought it would be nice to send our readers into the weekend with a smile, courtesy of five-year-old Evan,